{"id":264,"date":"2019-04-09T15:55:24","date_gmt":"2019-04-09T13:55:24","guid":{"rendered":"https:\/\/www.brauunion.at\/?page_id=264"},"modified":"2025-12-16T10:16:22","modified_gmt":"2025-12-16T09:16:22","slug":"history","status":"publish","type":"page","link":"https:\/\/www.brauunion.at\/en\/company\/history\/","title":{"rendered":"Our History"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"264\" class=\"elementor elementor-264\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-95751c3 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"95751c3\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;3ebb450&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bfaad2d\" data-id=\"bfaad2d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f52c1a2 elementor--h-position-center elementor--v-position-middle elementor-pagination-position-inside elementor-widget elementor-widget-slides\" data-id=\"f52c1a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;transition&quot;:&quot;slide&quot;,&quot;transition_speed&quot;:500}\" data-widget_type=\"slides.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-slides-wrapper elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\" dir=\"ltr\" data-animation=\"fadeInUp\">\n\t\t\t\t<div class=\"swiper-wrapper elementor-slides\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-repeater-item-784b937 swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg\" role=\"img\" aria-label=\"Workers loading wooden beer barrels onto trucks labeled \u2018Reininghaus-Bier\u2019 at a brewery.\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8796946 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8796946\" data-element_type=\"section\" data-e-type=\"section\" id=\"skippedcontent\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;a2322f7&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9d6822b\" data-id=\"9d6822b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-76ca2be elementor-widget elementor-widget-heading\" data-id=\"76ca2be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-large\">DEparture to<br>international terrain<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-deb67df elementor-widget elementor-widget-text-editor\" data-id=\"deb67df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>1998 was the year to see the merger between Brau AG and Steirerbrau to finally form what is Brau Union \u00d6sterreich AG today. Five years later, in 2003, Brau Union \u00d6sterreich acquired 33% of the shares of Brauerei Schladming, that amount was raised to 90% just two years later. Since 2003, Brau Union \u00d6sterreich has been part of its parent company HEINEKEN based in Amsterdam and works as a showcase example on how strongly Austrian companies are capable of positioning themselves in multi-national corporations.<br \/>You can look up the detailed history of Brau Union \u00d6sterreich AG here \u2013 Starting from the first brewery, to the foundation of \u00d6sterreichische Braubank AG and the development into an international operation of the HEINEKEN family.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-eb6ae63 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"eb6ae63\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;b45bdb6&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ec1ed12\" data-id=\"ec1ed12\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-93332f9 elementor-widget elementor-widget-jet-images-layout\" data-id=\"93332f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:&quot;4&quot;}\" data-widget_type=\"jet-images-layout.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-jet-images-layout jet-elements\">\n<div class=\"jet-images-layout layout-type-grid\" data-settings='{&quot;layoutType&quot;:&quot;grid&quot;,&quot;justifyHeight&quot;:300}'>\n\t<div class=\"jet-images-layout__list col-row disable-cols-gap disable-rows-gap column-desktop-4 column-tablet-2 column-mobile-1\" >\n<div class=\"jet-images-layout__item col-desk-4\">\n\t<div class=\"jet-images-layout__inner\">\n\t\t<div class=\"jet-images-layout__image-loader\"><span><\/span><\/div>\n\t\t<a class=\"jet-images-layout__link \" href=\"https:\/\/www.brauunion.at\/wp-content\/uploads\/2019\/04\/BrauUnion_Unternehmen-Geschichte_Gallery-25.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"93332f9\">\n\t\t\t<div class=\"jet-images-layout__image\">\n\t\t\t\t<img decoding=\"async\" class=\"jet-images-layout__image-instance\" src=\"https:\/\/www.brauunion.at\/en\/wp-content\/uploads\/sites\/2\/2019\/04\/BrauUnion_Unternehmen-Geschichte_Gallery-25.jpg\" alt=\"Workers in a historic brewery hall with a towering wall of wooden beer barrels and a conveyor system in the foreground.\" loading=\"lazy\">\t\t\t<\/div>\n\t\t\t<div class=\"jet-images-layout__content\"><\/div>\n\t\t<\/a>\n\t<\/div>\n<\/div>\n<div class=\"jet-images-layout__item col-desk-4\">\n\t<div class=\"jet-images-layout__inner\">\n\t\t<div class=\"jet-images-layout__image-loader\"><span><\/span><\/div>\n\t\t<a class=\"jet-images-layout__link \" href=\"https:\/\/www.brauunion.at\/wp-content\/uploads\/2019\/04\/BrauUnion_Unternehmen-Geschichte_Gallery-40.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"93332f9\">\n\t\t\t<div class=\"jet-images-layout__image\">\n\t\t\t\t<img decoding=\"async\" class=\"jet-images-layout__image-instance\" src=\"https:\/\/www.brauunion.at\/en\/wp-content\/uploads\/sites\/2\/2019\/04\/BrauUnion_Unternehmen-Geschichte_Gallery-40.jpg\" alt=\"Historic G\u00f6sser beer wagon pulled by four dappled horses across a meadow.\" loading=\"lazy\">\t\t\t<\/div>\n\t\t\t<div class=\"jet-images-layout__content\"><\/div>\n\t\t<\/a>\n\t<\/div>\n<\/div>\n<div class=\"jet-images-layout__item col-desk-4\">\n\t<div class=\"jet-images-layout__inner\">\n\t\t<div class=\"jet-images-layout__image-loader\"><span><\/span><\/div>\n\t\t<a class=\"jet-images-layout__link \" href=\"https:\/\/www.brauunion.at\/wp-content\/uploads\/2019\/04\/BrauUnion_Unternehmen-Geschichte_Gallery-33.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"93332f9\">\n\t\t\t<div class=\"jet-images-layout__image\">\n\t\t\t\t<img decoding=\"async\" class=\"jet-images-layout__image-instance\" src=\"https:\/\/www.brauunion.at\/en\/wp-content\/uploads\/sites\/2\/2019\/04\/BrauUnion_Unternehmen-Geschichte_Gallery-33.jpg\" alt=\"Historic delivery trucks labeled \u2018G\u00f6sser Bier\u2019 parked in front of the G\u00f6sser brewery building.\" loading=\"lazy\">\t\t\t<\/div>\n\t\t\t<div class=\"jet-images-layout__content\"><\/div>\n\t\t<\/a>\n\t<\/div>\n<\/div>\n<div class=\"jet-images-layout__item col-desk-4\">\n\t<div class=\"jet-images-layout__inner\">\n\t\t<div class=\"jet-images-layout__image-loader\"><span><\/span><\/div>\n\t\t<a class=\"jet-images-layout__link \" href=\"https:\/\/www.brauunion.at\/wp-content\/uploads\/2019\/04\/BrauUnion_Unternehmen-Geschichte_Gallery-30.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"93332f9\">\n\t\t\t<div class=\"jet-images-layout__image\">\n\t\t\t\t<img decoding=\"async\" class=\"jet-images-layout__image-instance\" src=\"https:\/\/www.brauunion.at\/en\/wp-content\/uploads\/sites\/2\/2019\/04\/BrauUnion_Unternehmen-Geschichte_Gallery-30.jpg\" alt=\"Workers loading wooden beer barrels onto trucks labeled \u2018Reininghaus-Bier\u2019 at a brewery.\" loading=\"lazy\">\t\t\t<\/div>\n\t\t\t<div class=\"jet-images-layout__content\"><\/div>\n\t\t<\/a>\n\t<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-458ecf7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"458ecf7\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;d947703&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f5e0747\" data-id=\"f5e0747\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6057aba elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6057aba\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;e988a2c&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-b13f085\" data-id=\"b13f085\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-cf9a229\" data-id=\"cf9a229\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6918fc8 elementor-widget elementor-widget-heading\" data-id=\"6918fc8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\"><b>closely linked to tradition,<\/b><br><b>obligated to the future. <\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-983ec07 elementor-widget elementor-widget-text-editor\" data-id=\"983ec07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You can look up the detailed history of Brau Union \u00d6sterreich AG here \u2013 Starting from the first brewery, to the foundation of \u00d6sterreichische Braubank AG and the development into an international operation of the HEINEKEN family.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a92f64 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"3a92f64\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.brauunion.at\/en\/wp-content\/uploads\/sites\/2\/2025\/12\/Brau-Union-our-corporate-history-2023.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download corporate history  <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9049eca elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9049eca\" data-element_type=\"section\" data-e-type=\"section\" 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class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-40df7fa elementor-invisible\" data-id=\"40df7fa\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;slideInLeft&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4253bd2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4253bd2\" data-element_type=\"section\" data-e-type=\"section\" 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class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d6da61a\" data-id=\"d6da61a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7f2101d\" data-id=\"7f2101d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e5bb869 elementor-widget elementor-widget-heading\" data-id=\"e5bb869\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\"><b>The Brewery Zipf During the Nazi Era<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-029bd13 elementor-widget elementor-widget-text-editor\" data-id=\"029bd13\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">The stance of Brau Union on the topic of remembrance work and the examination of Brauerei Zipf\u2019s role during National Socialism is unequivocal.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69b7f91 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"69b7f91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.brauunion.at\/en\/the-brewery-zipf-during-the-nazi-era\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">The stance of Brau Union<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>DEparture tointernational terrain 1998 was the year to see the merger between Brau AG and Steirerbrau to finally form what is Brau Union \u00d6sterreich AG today. Five years later, in 2003, Brau Union \u00d6sterreich acquired 33% of the shares of Brauerei Schladming, that amount was raised to 90% just two years later. Since 2003, Brau [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":8,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-264","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Our History - Brauunion Austria<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.brauunion.at\/en\/company\/history\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Our History - Brauunion Austria\" \/>\n<meta property=\"og:description\" content=\"DEparture tointernational terrain 1998 was the year to see the merger between Brau AG and Steirerbrau to finally form what is Brau Union \u00d6sterreich AG today. Five years later, in 2003, Brau Union \u00d6sterreich acquired 33% of the shares of Brauerei Schladming, that amount was raised to 90% just two years later. Since 2003, Brau [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.brauunion.at\/en\/company\/history\/\" \/>\n<meta property=\"og:site_name\" content=\"Brauunion Austria\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-16T09:16:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.brauunion.at\/en\/wp-content\/uploads\/sites\/2\/2019\/04\/BrauUnion_Unternehmen-Geschichte_Gallery-25.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/company\\\/history\\\/\",\"url\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/company\\\/history\\\/\",\"name\":\"Our History - Brauunion Austria\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/company\\\/history\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/company\\\/history\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2019\\\/04\\\/BrauUnion_Unternehmen-Geschichte_Gallery-25.jpg\",\"datePublished\":\"2019-04-09T13:55:24+00:00\",\"dateModified\":\"2025-12-16T09:16:22+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/company\\\/history\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.brauunion.at\\\/en\\\/company\\\/history\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/company\\\/history\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2019\\\/04\\\/BrauUnion_Unternehmen-Geschichte_Gallery-25.jpg\",\"contentUrl\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2019\\\/04\\\/BrauUnion_Unternehmen-Geschichte_Gallery-25.jpg\",\"width\":1999,\"height\":1489,\"caption\":\"Workers in a historic brewery hall with a towering wall of wooden beer barrels and a conveyor system in the foreground.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/company\\\/history\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Company\",\"item\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/company\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Our History\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/\",\"name\":\"Brauunion Austria\",\"description\":\"Unsere \u00f6sterreichische Bierkultur.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/#organization\",\"name\":\"Brauunion Austria\",\"url\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/07\\\/BRAU_Logo_partofHeineken_rgb_negativ_RZ.png\",\"contentUrl\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/07\\\/BRAU_Logo_partofHeineken_rgb_negativ_RZ.png\",\"width\":1588,\"height\":628,\"caption\":\"Brauunion Austria\"},\"image\":{\"@id\":\"https:\\\/\\\/www.brauunion.at\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Our History - Brauunion Austria","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.brauunion.at\/en\/company\/history\/","og_locale":"en_US","og_type":"article","og_title":"Our History - Brauunion Austria","og_description":"DEparture tointernational terrain 1998 was the year to see the merger between Brau AG and Steirerbrau to finally form what is Brau Union \u00d6sterreich AG today. 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